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Use CSS to reduce file size
Cascading Style Sheets (CSS) is a style sheet language which makes your design more flexible and separates your layout code from the content of each page. CSS enables web designers to easily implement site‐wide changes without going into each page or accidentally messing with their content. CSS also reduces the size of your pages and makes it easier for spiders to find your content – the most im‐portant thing on your page – easily and quickly.
This is standard practice in the web industry any experienced Web design company should be using this methology.
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